O'Hare Airport Customer Satisfaction Survey
C R Market Surveys has conducted a comprehensive customer satisfaction survey at O'Hare International Airport every other year since 2011, delivering consistent and actionable insights to airport management. This ongoing initiative has achieved outstanding results in data collection, team management, and technology utilization.
This project involved these key phases:
Data Collection: We consistently meet and exceed data collection goals, conducting surveys across O'Hare International Airport within the designated timeframe using tablet technology.
Recruitment: For each survey cycle, we recruit and train a team of skilled survey interviewers proficient in using tablet-based survey software. Additionally, we manage security compliance through the badging process to ensure all team members adhere to airport regulations.
Technology Utilization: Our interviewers receive training on survey software, enabling efficient and accurate data collection while enhancing the participant experience.
This systematic and ongoing approach has provided valuable insights into customer satisfaction, helping airport management identify areas for improvement and continuously enhance the overall passenger experience.
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